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When we create search engine-friendly websites using Drupal 6, we install a variety of Drupal Modules to optimize the site and to create a platform for internet marketing.
Page Titles
You can use this module to specify a <title> tag that is different from the H1 title of the page. Title tags are an essential element for on-page SEO.
Holistic Life Coaching looked to GBM to convert an existing html site into a Drupal 6 CMS to have easy access to the site and for SEO purposes. There were several issues with the old site:
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Green Bird Media has recently launched a website for management consultant, David Norgard of od180. David specializes in organizational development for nonprofit organizations. The new website features case studies, resources, and David’s Management Letter blog with more information about organizational development for nonprofit groups.
Create a website for Eco G Painters, eco-friendly painting contractors. The goal is to use to the website to generate new clients, so the website needs to rank well on Google.
A bright and friendly website with photographs of interior and exterior paint jobs, and a blog to help increase google rankings and site traffic.
Elements in the solution for Eco G Painters include:
While we don't implement a full SEO program, we do incredible website optimization which makes our sites very search engine friendly. This on-page optimization includes the following items to enhance your website for future search engine marketing. Up to 25 pages will be titled and tagged for your keywords and additionally other features upgraded on your website architecturally:
GBM was hired to create a web solution to promote and fundraise for Dorcas House, a non profit foster care center for children with incarcerated parents.
A search-engine friendly website launch, including donation buttons and a plethora of information and media to spread awareness of Dorcas House. Also included in the solution:
Green Bird Media (GBM) recently designed and developed a new business website for Family Kayak Adventure Center in San Diego, CA. The previous website was all html, and the owner had to manually update the site and upload a page each time changes were made. The move to a Content Management System (CMS) was a great choice for Family Kayak because the owner can edit content, add events to the calendar and post on the company blog all from one user interface.
Green Bird Media has recently launched a revamped website for a big-screen T.V. retailer in Los Angeles. This Drupal site provides a wishlist feature through Pinnacle Cart. Users can browse the store’s stock and create an online wishlist to print and take to the store, or to email to friends and family. The website includes other interesting features such as customized Google maps and an online employment application form.
This is the first in a multi-part series to help business owners create and manage a successful website and website team for their business.
As Google™ has now indexed over 1 trillion-page web pages, the question for the business owner is:
1. Do I need a website?
2. What should it do?
3. Who can do it?
4. How will it be found?